How to Scare Yourself

You’re a writer – y0u know how it goes. Sometimes you create something that, well, sorta give you the heebidy-jeebies. Stephen King once said he knew his description was too gross if he felt like throwing up on his keyboard.

Yum.

So, as you know, or maybe not – I can’t keep up anymore – I have a podcast. It’s called The Three Point Line and it’s dreadfully serious about making illustrations in Adobe Illustrator…

Boy, talk about ch-changes – now, I know this is an aside…

Here I am using the Windows Snipping Tool to make a screen cap of making the illustration of a Matchbox car – come on, who doesn’t like toy cars? My grandson and his family show up, so I stop the recording and save the illustration and go be a good grandfather – no, not a great grandfather. Not that old.

Two weeks scurry by. I open up the Snipping Tool with a new screen capture recording, open up Adobe Illustrator, and, what? It wants to load a printer? Illustrator won’t run until it finds a printer? WHICH printer? What is going on???

Stupid me, I forget to turn off the recorder while I dump Illustrator, visit Creative Cloud and reload, ask questions of Claude.AI and find out it’s a bug in Illustrator, and scramble through my Windows settings to fix it. Finally, the recorder stopped when I rebooted the PC. it’s a charming video filled with swear words and bad juju.

Anyway, the video got finished, the illustration is done, and I moved on.

Talk about your pointless asides, huh? Done now. Thank you.

So, the kid, who spends his days in preschool, brought home a cold, which I caught, of course. It’s in the job description.

This morning, I was thinking about that song “I Think I Love You” by the Partridge Family. Alright, I was singing it, but my voice is uber-froggy, and I got this idea…

The video link is here: Apologies to the Partridge Family

It really makes me laugh, right before it scares the pants off me.

That final line, that “I think I love you,” is so dark. Just a character, I shrug. But that guy’s inside me. Ew.

Because, you know that the basis of humor is truth, right? That’s what makes it funny.

I think that means that there are elements of the creepy guy in that video in me. Sitting right here inside right now. Typing. This.

Helping himself to my macaroni-and-cheese-with-tuna for lunch.

Brushing my teeth with me.

What am I supposed to do now? Sleep?

Dancing with the Fishes

You’re a business tycoon, you know how it goes. Deals here, offers there, and that constant, nagging question of where to put all this money? It’s always about stowing the cash, isn’t it? What do ya do, buy another bank? Invest in Squishmellows, or whatever those things they sell at Costco are…

Costco – don’t get me started. I read somewhere that straight white men buy their pants at Costco. I think I have a pair of Levi’s that I didn’t buy there, but my pants, my shirts, my jackets, my hats, my socks, my underwear, and most of the stuff I eat… jeez, it’s creepy when you look at it like that!

Creepy, isn’t it?

So, that’s not the point of this post, is it? No, no it’s not.

The point of this post – oh, yesterday I was working on a new post for my NEW website – that’s what we’re talking about today – but we bought this absolutely epic-sized wardrobe for my grad-student daughter’s room. Like she’s going to use it, because she’s only here, like, three weeks out of the year, between school and archaeological digs and her west-coast boyfriend’s family that owns cabins in the woods… what? Anyway, I needed some direction from the Ikea directions – I swear, sorting them out was like trying to sort out cooked spaghetti without the sauce, knowwhattamean?

Not the point except that, to find help for the instructions online and not be forced to watch a half-hour video that may or may not apply, I had to turn to AI.

So, AI is answering the questions that used to go to Google, because the Google answers have all gone to AI. AI now stands for Ain’t It Interesting…

THE POINT OF THIS POST

There’s a new website in the world, and it’s mine. It’s called TumbleBump, and it’s got a huge collection of one post. One.

From the mighty oak springs the walnut, or something like that.

I’ve been wrestling with the 3D-making program Blender for three days now, and my wee little walnut is fried beyond smoked. True story!

You see, my friendly sister-site, Skippity Whistles, features really nifty illustrations. It’s a friendly site all about the why of DIYing stuff – not why you would fix it yourself, but the why behind you’d use linesman pliers instead of slip-joints – you know, that kind of thing.

The illustrations are popular enough that I’ve been encouraged to start a podcast, called The Three Point Line, that details how I make the details in the drawings.

That encouraged me to release this dopey video called Who Ate the Fish that I made before I left California, the success of which prompted me to put it in a playlist called John D Reinhart Unsupervised. Don’t ask me, because I don’t know.

And now TumbleBump, a screwy name for a site dedicated to explaining the why behind cooking, aimed at Gen-Zers who are facing their kitchens and thinking “I could use this room for something…”

My wise idea was to create distinctive illustrations in Blender – it’s all kitchen stuff, right? How hard could it be to make that stuff in 3D? Honestly? It turns out there are folks who do it for a living.

Let’s just say the graphic artist seems to be the bottleneck in production over at TumbleBump. And at Skippity Whistles. And at The Three Point Line. Hmmm. Seems to be a pattern.

Why all these sites? They all LEAD to something, you see. Passive income, my friend. Skippity and Tumble sell Amazon products, while The Three Point and Unsupervised sell me. Clever, you say. You don’t know the half. Sadly, neither do I!

All this because the contract I’ve been waiting for since December just hasn’t arrived, and Central Casting New York hasn’t finished my paperwork, and the remote jobs on Indeed are about training AI and I’m not the droid they’re looking for. Move along.

It’s all a vast, vast puzzle – you know how it is when you open the jigsaw box and spread the pieces out on the table. Nothing relates to anything and you wonder why you opened the box in the first place.

Because it all results in something terrific.

The Adages of Terror

You’re a writer – you know how it goes. You spend the minutes and hours and days of your life writing something somebody will read, someday. Maybe that someday is today, or tomorrow! Maybe!

Because, you know, winners never quit, right? And quitters never win, so…

Sooo… what about the guy who is building that moon rocket out of paper soda straws. It’s recyclable, see, so when he comes back from his trip to the moon, why, he’ll just toss the whole thing into the blue bin.

Should he keep trying, because winners never quit, or should he seriously think about it and abandon the idea, in which case he’d be a loser because he certainly wouldn’t be a winner? Winners don’t quit, do they? Ipso facto…

Those adages don’t take into account what the thing is that you’re quitting, do they? Making a quilt out of live bees, roller skating over Niagara Falls, walking from New York to London? Must one, once started, continue to do these things?

So, obviously qualifications are in order.

Winners with good ideas should never quit.

Quitters with bad ideas could be winners, but only if they quit a bad idea.

See, my problem is, I fall for this empty-headed jingoism.

Live, love, laugh. Okey doke! Sing like no one’s listening – “To dream the impossible dream, to fight the unbeatable foe…”

“Must you?” my wife calls from the kitchen.

The challenge I face with the winner/quitter conundrum is: what IS a good idea?

I’ve spent over 30 years chasing out what I thought were good ideas, only to find them not so much, and eventually had to quit them. Quitters never win.

I’m running down a few good ideas right now. But, are they?

Am I building a soda straw moon rocket? Am I, in fact, making Mr. Peanut Yard Art?

If you ask an AI, like ChatGPT, they tell you it’s a brilliant idea. That’s a clever plan – no one has thought of that. It’s what sets you apart from everyone else. Your niche.

No help there.

My wife is, like, meh. I know what she’s actually thinking: “here we go again…”

Or, is it all a question of time? Is there a time limit until you reach that point where you should just quit?

Anybody with a brain will tell you building a moon rocket out of paper soda straws is absurd (plastic, well, now, that’s different…).

So, does the guy throw his soda straw rocket plans in the dustbin now? Or must he carry it all out until the rocket collapses under its own weight or consumes itself in a waxy fireball? At what point does he not be a winner any more?

I had a friend who followed the adage “If you’re not first, you’re last.”

These things are crippling, aren’t they?

Of course, the answer is that other adage – the one that says it’s the journey, not the destination.

THAT adage screws up the whole mix.

It’s okay to quit, because it’s the journey. It’s okay to never quit, because that’s the journey, too. It’s okay to be first, or last, or somewhere in the middle, because… let’s just be you and me, okay? You could spend your whole life sitting on the John, because, hey, that’s the journey.

From now on, I’m disregarding any jingo statement that comes my way. Today is first day of the res…ehhh. You’re only as happy as y… ehhh. No turn on red… ehhh.

Nope. My new plan is to take my advice ONLY from fortune cookies…

Because Clouds Aren’t Clouds

You’re no dummy. You’re a writer, and although stupid people can write, well, now, there’s no way I can actually finish that sentence, can I? So, suffice it to say, you yourself ain’t no dimwit, but are far from being the dimmest light in the socket.

The concept I’m about to share with you has huge ramifications for all of us, most especially the dreamers, poets, and giddy-hearts among us.

Yes, I’m talking to you. 

As you know, I’ve seen people with advanced meteorological degrees on TV, so I’m quite qualified to make the following bold statement. Believe me, I’ve studied this:

Clouds are not clouds. Trick o’ the eye? A mere phantasm that we all see? 

No. Just not clouds

I was sitting in my faded plastic Adirondack chair sipping tea in the spacious backyard of my recently moved-into house on New Jersey’s Chemical Coast. An airliner had just flown over, as we’re on the flight path for Newark. And a trainload of oil tank cars had just rumbled past, as we’re on the rail line between an oil tank farm and a refinery. It was, for the moment, relatively quiet. Of course I could hear the murmur of the New Jersey Turnpike a couple of miles away, but, hey,  who doesn’t, right?

And there was this cloud, just a’scootin’ across the sky all by itself. Nifty little guy at first glance.

At second glance, however, I noticed something I’d seen but never thought about before, a two-plus-two-equals-WTF? kind of moment. Something was up with that cloud.

Here on the coast the clouds often move west-to-east on what seems to be a never-ending wind conveyor that blows from the Pennsylvania mountain ranges out over the wild Atlantic. This little guy was riding the waves.

But the leading and trailing edges were boiling and roiling like a pot on a stove, and I realized the cloud was not a cloud at all, but just the condition of the wind up there at that moment. The moving cold air mixed with the warm local air to create a dew point right there. As the cold air moved west, the dew point traveled with it. 

I wasn’t watching a cloud move overhead. I was watching a moving atmospheric condition.

So, was that a cloud, or was it just a temporary dew point? 

You know I’m talking about because when you’re landing in the airliner and you see clouds below you and then the plane descends through them you never see the clouds, just thick fog, and like all of a sudden you’re underneath the clouds. and you’re like where did the clouds go?

From where I’m sitting at my desk right now on this rainy New Jersey day, the sky is pale gray – nothing but cl… moisture moving from the highest icy altitudes through warm air in such a great mass that it obscures my view of the sky.

Time. It’s always time, isn’t it? 

What is an ocean wave, really? It’s a temporary rise in the ocean’s surface caused by the passage of an energy wave from far out in the depths, itself created by tidal and tectonic movement and by the wind.

And you know that’s true because the empty plastic Pepsi bottle some idiot tossed out there rises and falls with the wave but doesn’t come in to the beach. Why? Because the water’s not traveling in a wave, it’s the energy traveling through the water that causes the uppity-down movement we call waves. That surfer’s riding on the edge of an energy wave, transmitted through the water, not the water itself.

My wife rolls her eyes when I explain this. Look at that chair, she says. It’s just a temporary arrangement of resin molecules, isn’t it? It’s gonna melt, or decay, after 10,000 years, isn’t it? Whatsamatta wit’ you?

Because it’s all time. 

For this second, that’s a wave, that’s a cloud, and that’s a chair, isn’t it. It LOOKS like a cloud, and that’s what we’ll call it. 

What does all of this mean for us writers, we giddy-hearted poets? 

When those guys with the super loud motorcycles rumble past my recently-moved-into New Jersey house, making so much noise that granma’s self-portrait on the kitchen wall trembles and threatens to fall and crash onto my cherished Love Is porcelain collection, I remind myself that this can only happen here.

Here. Nowhere else in the known universe, NOWHERE, is there that sound, that cloud, that wave. NOWHERE else. 

The entire universe has arranged and coiled and unsprung itself to the point where that guy’s motorcycle threatens my porcelain figurines with granma’s self-portrait, and that cloud looks like a cloud, and that Pepsi bottle rises towards the stars, and the surfer’s thinking “cowabunga.”

Only in that second, and only here. 

Wow. Mind blown, right?

And I lean too far back in the Adirondack chair and the back leg breaks off and I tumble over backward, spilling my cup of tea.

And the second is gone.

Stupid chair.

Curse the Inky Poo!

If you subscribe to my sister site, Skippity Whistles, I do apologize for the deluge. It’s not pretty, I know. But there’s an explanation, I promise!

If you’re freaked out by AI and thinking maybe it’s takin’ your job, you are not alone. Looking at the Google newsfeed (a mistake by itself) easily half of it is churned out by an AI somewhere.

Churnalism has reared it’s ugly head again.

So, thinking, as I am wont to do, and looking for the next Fred Flintstone Get-Rich-Quick Scheme, and goofing around with ChatGPT, I stumbled upon an IT.

As in, by George, this may be IT!!!

Or not.

Asking the Chat to write a post for Skippity Whistles was truly disheartening. It wrote a better post, with better research, and real warmth, in about 15 seconds. Not only was it good, it was SEO ready, with tags and everything.

The post was everything I shoot for, except better and had SEO.

I think to myself, so why am I struggling through writing a post on how to use a socket wrench when AI blazes past me like Inky Poo?

All right – Inky Poo. If you don’t remember, it’s okay. There’s a famous stop-motion movie called John Henry and the Inky Poo, made by the then stop-motion master, George Pal. In this unintentionally horrifying retelling of the legend, legendary John Henry laid railroad track by hand. The Inky Poo was a steam-powered tracklayer. Things came to a head as they do, and Mr. Henry squared off against the ‘Poo.

Son of a biscuit, it was close, but John Henry beat that old machine by an inch. And then died of exhaustion.

And that, children, is why railroads are no longer laid by hand.

What ChapGPT cannot do, like Inky Poo, is choose the route. You have to point it in the direction you want it to build, and let ‘er rip.

Suddenly my writer hat flies off into the corner, replaced with a hat that says EDITOR in big, bold letters. Now we’re GETTIN’ somewhere!

The riches in this scheme come from links to Amazon products in the text of my how-to videos. I cannot tell you how many times I’ve use the phrase “As an Amazon affiliate, I earn from qualifying purchases.”

So, now the posts have SEO attached to them, making them easy for Google to find. And I’ve got the Inky Poo dishin’ ’em out a dime a dozen. And each one says “buy me” right on it… what could go wrong?

It’s a little more subtle than that, but you get the drift.

If I still lived on the West Coast, I’d be out lounging by the pool, sipping drinkies, while Mr. GPT would be inside, churning out fine works of art.

But, today’s high in New Jersey was 21 degrees, and I don’t really enjoy drinkies, and there’s, like, snow on everything!

Sigh.

Guess I probably should go take a a look at what the robot made.

Ah, the work never ends!

An Intrepid Trek

You’re a writer. Writing is what you do. Here’s my advice: stick to that. Don’t try to build a media empire – just plain write like you mean it.

Earlier this year I got the opportunity to visit the Intrepid Museum in New York City with the fam.

As you know, or perhaps didn’t but soon will, I run another site called Marvelous Air Museums. It used to be called California Air Museums, but I kind of moved to the great state of New Jersey, where it’s much more difficult to visit the museums in California.

Anyway, never mind about that.

Well, actually, the purpose of this post is to advise you of this post: Intrepid Museum, which links to this video here.

But now I’ve given you, like, three links in the first, like, 100 words of this post, and I, like you, must find myself getting confused. What?

It could be a marketing blunder, like putting too many fonts in your online ad – makes you look like a rookie. I’m sure that’s true with links, too. Oops.

Anyway, never mind about that.

I put together that video for the Intrepid Museum in Adobe After Effects and Premier Pro, and it was a pleasure doing so.

As much as I enjoyed using DaVinci Resolve, and I truly did, the degree of freedom you get in working with After Effects is simply breathtaking.

The Adobe CC Suite is expensive – there is no doubt about that.

But, if you can bite that bullet, the leap is like jumping from one of those $29.99 department-store tool kits your parents got you when you moved out of the house to that sleek $300 Mechanic’s Tool Kit that you find at the big-box home improvement center. Put down those slip-joint pliers, my friend. There’s a socket wrench for that.

On another and related topic, I’m still running a website called Skippity Whistles. Back in the day, like, last year, my idea was to download all the stuff I had figured out how to do onto this website that you, the person stuck with the $29.99 tool kit, would find useful.

We, not the imperial we, but my wife, daughter and I, worked hard to come up with useful pieces of information for the site. As problems occurred in our real life, they would get solved and show up on Skippity.

In truth, nobody visited California Air Museums, and even fewer visit Marvelous Air Museums. But they’re swinging by good ol’ Skippity at a fairly good clip.

The difference between the sites is that there are more people who care about how to use a pair of locking pliers than there are those who care about an EA-6B Prowler.

Huh. Go figure.

Anyway, go take a look at Marvelous Air Museums and then go over to Skippity Whistles, and let me know what you think.

Although I’m a media mogul, I could use a little help sorting all this out…

A Maelstrom of Confusion

You’re a writer – you know when you’ve goofed up something in your story – wait, how DID that guy know what time it was? Of course you scramble back to work to somehow give that guy a watch or a view of the clocktower or something, right?

Even the greats sometimes miss it. In the 1946 detective movie The Big Sleep a guy named Owen Taylor gets murdered, shot up by a machine gun, right in front of detective Philip Marlowe’s eyes. This was a big film, directed by Howard Hawks and featuring Humphrey Bogart and Lauren Bacall, Hollywood’s hottest couple of the day. It was a first rate adaptation of the 1939 Raymond Chandler novel.

But who was behind the machine gun? Who shot Owen Taylor? The guys who adapted Chandler’s novel never explained it. Eventually, Raymond Chandler himself came out and said that he had no idea who killed that guy. And he wrote the book!

This weekend I was half-heartedly watching a 1967 episode of Voyage to the Bottom of the Sea on YouTube while half-heartedly putting up Christmas decorations.

If Voyage to the Bottom of the Sea is new to you, it was a TV show that ran on ABC from 1964 to 1968, featuring a nuclear research submarine called Seaview in the far-away future of the 1970’s. 

Where Star Trek, running on NBC during the same period, presented its viewers with intriguing characters and often deep philosophical questions, Voyage episodes centered around monsters and ghosts and mad scientists intent on sending the Seaview to the Bottom of the Sea. 

The episode I saw, called The Fossil Men, was preceded by an episode called The Heat Monster and followed by The Mermaid. Gives you an idea of the plot lines.

Anyway, it’s kind of cruel to point out plot holes in a show devoted to costumes and special effects, but this one caught me.

The sub’s sonar has picked up a strange clicking noise from the sea bottom, as if rocks are getting pounded together. Admiral Nelson, the resident scientist, just happened to be reading ancient sea lore about this very spot of the vast ocean (no mention of which). According to his book, sailors 200 years ago reported hearing the exact same thing just before their fleet of ships was sucked into a huge maelstrom and never heard from again. 

Duh-duh-DUH just then the sea bubbles and foams and the Seaview is herself caught in a huge maelstrom. OMG, will they ever survive? Or will they be back next week to face The Mermaid?

I paused in my half-hearted attempt to untangle Christmas lights and thought, wait a minute. The old-timey crewmen reported hearing weird noises just before their ships were sunk.  So, to whom did they make these reports? This was 1967, so the ships went down in 1767, roundaboutsy, so radio wasn’t a thing. A maelstrom’s a pretty big deal, drowning-of-sailors-wise. 

It didn’t matter to the plot of the show, of course. From what I could tell, the ancient sailors were now fossilized and wanted to sink the Seaview. Something like that.

I turned it off because my wife came home and I didn’t want her to catch me watching such drivel. 

Closing plot holes like that can sometimes get sealed up in a sentence – only one ship survived to tell the tale. That’s if you’re lucky.

If it’s a big gaping hole, it might take a chapter, even a whole rewrite to get that character around to where the story makes sense. 

Admiral Nelson has bigger fish to fry than that plot hole – maybe the answer was on the next page of that sea lore he was reading.

But it did give me pause to think about my own work. Plot holes. Hmmm. 

Where are those questions in my own work that I’m afraid to ask because I know there’s no answer because I didn’t think of it until just now? 

Uh oh.

How does he know what time it is?

Uh oh.

Trust the Story Teller

You’re a writer, you know how it goes. You’ve got a million ideas in your head – story lines, plot twists, character quirks – all waiting to hit the page one of these days.  They’re like bubbles in a stew – a thick, rich stew redolent with bits and pieces of brilliant bones and perfect plot pieces. They bubble to the top and then pop. They’re gone. If only you’d had a tiny tad of time to tell them.

Recently, I drove from California to New Jersey. My task was to deliver my Outback to my daughter in Texas, and take her Prius to my daughter-in-law in New Jersey.  The Outback will handle a Texas winter better than the Prius, and the daughter-in-law just needs to shuttle her kid – my grandson – to and from daycare. Easy peasy. 

I was cruising through New Mexico, dashing down long, straight roads between breathtaking mesas and canyons and passing Indian Trading Posts by the dozen, trying to figure out the sequel to my upcoming Phineas Caswell novel.

Okay, so… what? 

That fellow ChatGPT has assured me, you see,  that August is the best time of year to release a historical fiction action/adventure/YA novel. 

Repeat: What? 

See, August is still summertime, still time to pick up a beach read, but also heading towards the school year, time to pick up some history. Something like that. See?

All fine and well. The novel is a diary, written by a cheeky 12-year-old boy in 1705, taken to sea against his will by his bumbling but well meaning uncle. Pirates, spies, war – all the good stuff.  That’s my August-release book.

But it ends on a cliff-hanger. So, there needs to be a second book. 

Flat-topped mesas whisk by the windows, shadows shoulder their way behind the deep canyon cliffs, and the next story plays out in my head. 

There is already a short story I’d previously penned that takes place in a Portuguese port. A perfect place to start the new novel.

Armed with that one scene, and with nothing to do but look out the window and keep from crashing, the story plays out in my head.

This is new for me. I usually have to write the story down to tell it. But this new story simply rolls out, logical and lovely, as I fly down the freeway like an arrow bound for Albuquerque.

Of course you can’t drive and write – the cruise control’s good, but, come on…

So it comes down to my turning to trust my inner author. Rich scenes roll before my eyes – scenes I would have to remember. Scenes I could only see in my mind’s eye, hoping they caught the attention of my thought-keeper.

Here, seven weeks later, comes the task of finally putting to paper the plans I’d poured out in northern New Mexico. The images that exploded in my eyes remained, and the story simply poured itself onto paper as real and writable as it had on the highway.

Now I have before me an outline, nothing more. Scene after scene – this thing happens, then that. It’s the structure, the bones.

It occurred to me this morning that these sentences are nothing more than writing prompts, like those offered by every website that purports to power up your inner author. 

You’re a writer. You know how it is. If someone asks you to explain why the silly snowman sits behind the bush, you know you can come up with a story. 

The prompts, the outline, are space-keepers, aren’t they? Here’s a whole book, complete in its condensed form. Like a suitcase stuffed with springs, when the time comes to write it,  you open the case, and the prompts pop out to create a full and fantastic book. 

That storyteller, aged and ancient and ever hiding inside you, will sit down by the fire to weave his words into the best book you’ve ever penned. 

Because you’re a writer.

Have faith.

I See Icy Things

You’re a writer – you know how it is. You look out the window and see the same old thing every day. Some days it’s cloudy, some days it’s not. But it’s the same. You get comfortable with it. The view out your window is part of your routine.

Yes, well. Scratch that.

The house in Southern California was a low-slung, single-storey tract house from 1963 on a concrete pad sitting on a corner lot. The views out the window included the street to the east, bordered by the neighbor’s low-slung, single-storey tract houses, the street to the south with the same, the swimming pool in the backyard to the west, and the neighbor’s identical house to the north.

This house in Woodbridge, NJ, is a two-storey wooden fella built in 1936 with a full basement and more stairs that Carter has liver pills (if you’re not of an age, Carters was a company before my time that sold liver pills. I guess they sold a lot of them, or perhaps only made a lot of them. Anyway, you have to be of an age to understand that metaphor. If you’re not of an age, I do apologize). 

From this house, the view to the east is the street, a variety of houses from a variety of eras, and, way off there between them, the treetops on Staten Island. Neighbors’ houses from the early 1900’s comprise the views to the north and south, while the view to the west includes a long, narrow backyard, a fence, a railway, and the town of Woodbridge spreading away in all its Old World charm.

Woodbridge received its charter, its permission to be a town, from King George III in 1669. That’s Old World!

In California today they’ll be hitting a clear, sunny high of 67 degrees. Over here we’ll be seeing a cloudy high of 42.

Here’s what surprised me: everything freezes here. 

Puddles from Tuesday’s rainstorm are transformed into tiny skating rinks. When you shine your flashlight on the lawn at night, the lawn flashes a million tiny fairy lights back at you, and you think perhaps you’re looking at a miniature, very busy city.

Like the view out your window, it’s the stuff you take for granted that so radically becomes something else when the temperature falls that reminds you the world is not what it seems.

Our challenge, yours and mine, is to appreciate and embrace the temporal nature of the world around us, even when it seems to be the same day after day. To look for and understand even the tiny changes that make the world, well, the world. And to let that understanding inform our writer’s minds.

That’s one challenge. For me, the more urgent challenge is to figure out how to turn off the outside faucets so they don’t blow up my inside plumbing. Another piece of the temporal world, I guess…

Hitting Pause Again

Nobody tells you anything about anything, am I right? I mean, I asked for free advice from somebody who didn’t know anything and got a ton, but it was all, like, useless. I’m actually kinda ticked…

Here’s something you didn’t know, I’ll bet. Or maybe you did know, and I am the one who doesn’t know anything. 

There’s a time of year to publish your book. Just like the little green leaves and the little buds and the birdies, yadda yadda yadda, there’s a season for your book. Can you imagine?

It’s all about the migration of people. 

You don’t publish your book at the beginning of July, for instance. Why? People migrate away from book-buying and go on vacation.

HOWEVER, you DO publish your romance in May or June, because it’s a good vacation read, and you’ll catch ‘em before they migrate away. Crazy, right?

You don’t want to publish at the end of the year. It’s the holidays and nobody’s buying books, unless you’ve got a bang-up Christmas or Hanukkah book or something. People have migrated away from reading and are all about fruitcake.

But you DO publish in January if yours is a self-help book. The people have migrated back to reading again.

My book, my original Phineas Caswell novel, a piece of historical fiction, is perfect for late August/early September, when the leaves fall and folks are ready to cozy up for a good read.

Won’t take it to the beach, won’t use it to better themselves, won’t enjoy it as a scary thriller. Nope. Historical fiction – the kids are going back to school, time to read a good, interesting piece of history. 

So, for all my book publishing plans, I have to hit the PAUSE button for a bit and wait for the year to roll around to the right spot. 

That’s okay, because I have a lot of work to do in preparing the marketing materials. But who knew there’s a CALENDAR to this stuff?

Well, if you didn’t, now you do. I didn’t, but now I do. 

Happy holidays, and put down that book. 

Moving Part 3: The Pod

In writing an article, the number one, single most important, top of the to-do list thing to do is find an angle for the story. Usually it’s the lead sentence that sets up the rest of the piece. 

It turns out that the same thing applies when you’re moving: How are you gonna frame this move? Is it going to be with movers, or by yourself? Is it going to be long and elaborate or quick and simple?

We had an image in our heads when deciding to move out of our family home of 27 years. On the left side of the driveway, we anticipated a pod, a long-term moving/storage device. Next to that would be a U-Haul van, to carry the short-term stuff we’d need when we moved in. And, next to that would be a dumpster – see Moving Part 1: Chuck it! We had also mentally set aside an area for stuff to be donated.

In a perfect world, this would have been absolutely ideal. No matter what you picked up in the house, it would go into one of these four receptacles. This? To the pod. That? To the van. This? To the dumpster. That? Goodwill. Piece of cake!

Alas, the world isn’t quite perfect. We got the pod delivered long before the U-Haul. We were moving so quickly, and so brainlessly, we had no clue what would we would need in New Jersey. We were just dashing stuff into the dumpster, into the pickup truck for donations, and into the pod, without any idea what we were doing. 

I had the pod about 75% full when my wife called and said she needed some more checks. They’re in a folder in the file cabinet, and she needed ‘em right away. 

The file cabinet. Hmmm. That thing was rusted and didn’t work very well. I tossed that out on Sunday. This was Wednesday. Hmmm. The files went into bankers boxes, which I loaded on Monday, before I shoved the dresser and the wardrobe in there. Hmmm.

There’s a slope to the driveway, don’t you see? I kind of used a gravity-assist to move the big heavy furniture into the pod. And I suspended the kayaks by ropes above the furniture. And it all locked those file boxes in place, you see, wayyyyy down there in the front of the pod. Hmmm. Bit of a problem, that.

About an hour after the phone call, and after I had the furniture hauled out, and the kayaks lowered and removed, and the file boxes exposed and open, my wife arrived. Just as she pulled up my aching fingers found the checks – success!

She looked at the mound of furniture and boats and files I had unpacked and asked “why are we taking all this stuff?”

In stuffing it all back in – having snarkily replied “because” – I couldn’t find a place for the wine-bottle rack thing we’d inherited from her brother. It’s a cheapy, with sharp-edged iron straps and oak strips. Very ‘70s. I figured I had to find a place for it, as it held great sentimental value for her. The edges on that thing are sharp, and I nearly lost a finger to it, but it was eventually wedged in there, by gum.

Now, the number one admonition of the pod company was don’t let anything come to rest against the door – tie your furniture forward and make sure nothing comes loose. If it rests against the door, you won’t be able to open it.

That advice? That’s for morons. Duh, thank you mister moving man.  

I used that heavy furniture as a bulkhead, holding all our other possessions away from the roll-up door. Brilliant!

The last things to go in were a trio of floor lamps – shoddy and wobbly but useful, we figured, until we could replace them. As those could slide against the door, I took the moron route and tied them in place with a piece of rope. 

In the world of pure dumb luck, we were still using our bed, our towels, and some clothes while we waited for the U-Haul. These, plus the clean dishes we’d accidentally left in the dishwasher, turned out to be the very things we needed when we got to NJ.  These, and of course the bicycles, because, seriously, you haven’t lived until you’ve pedaled through the snow or the roaring wind of a nor’easter. Anyway, those came with us in the U-Haul.

The pod arrived a week after we did, and the guy sort of tore up my lawn with the truck when he delivered it. It’s okay, we signed a waiver. Oh, that covers him. Rats.

Long story short, you can imagine what came loose and wedged the roll-up door in the closed position. The rope remained tied, but the lamps had wobbled out from under it. I hate those lamps.

It took my wife, the truck driver, and my super-human strength to pry the door open enough so I could use my little-girl-skinny forearms to reach under the door and wiggle the lamp loose enough to release it. 

Most embarrassingly, I prodigiously broke wind as I was lifting the door. It was one of those eye-wateringly pungent releases that causes the birds to fly south a little faster and the sky to turn gray for a brief moment. I felt bad for the truck driver (my wife’s used to them by now), but hey, that’s the risk of the job, right? He rather staggered over to the cab of the truck and hastily drove away. 

That’s for tearing up my lawn, bucko!

My son and his wife helped us empty the infernal thing. When he got to the beloved wine rack, my wife told him he should just toss it out. “Cheap junk,” she said. 

I could only stare at my nearly-missing finger in disbelief.

The pod is out there now, emptily taking up my driveway while we wait for a convenient pickup date.

In the end, we didn’t get the smooth move we’d planned, but we got moved. 

The empty pod out there sort of stands as a testament to the extraordinary speed with which we’d moved our family and our stuff, our lives and our livelihoods, across the nation. 

Is it the story I’d planned to write? Well, this story sort of wrote itself.

Now, I’ve been unnecessarily hard on the pod company, and I shouldn’t be. We used a company called PODS (portable, on-demand storage), and they have been flexible, professional, and easy to work with throughout.  I do highly recommend them, should you find yourself in a similar situation.

And I do highly recommend that you avoid finding yourself in a similar situation!


Hoisting Anchor, Mate

You’re a writer, you know how it goes. A project gets into your bones and the world just seems to conform around it. Wow, I wish I knew what that meant.

Since last we talked, a multiplicity of whoop-dee-doos have collaborated to turn my life into a whirlwind of chaotic synchronicities. Not sure what that means, either.

First, let’s talk about Disneyland, shall we? I went all by myself (my much better half had to work) and had a terrific time.

The writer’s story in my little adventure is a ride called Rise of the Rebellion.

Before R of the R, my idea of a fantastic ride was Indiana Jones. In that one, you’re strapped into an open SUV sort of vehicle that physically bounces around through an epic assortment of hair-breadth near misses. The SUV lurches and throws you this way and that while simulated darts zip past you and a dragon breathes real fire. Awesome, awesome stuff.

Rise of the Resistance, however, changes the entire narrative of what a theme park ride can be. This ride combines that same physicality with stunning interactive graphics, physical theatrical sets, animatronics, and live actors to actually tell a story.

And not just a story, but one that includes you as a character. You don’t just see the story. You participate in it. The ride takes a full 15 spell-binding minutes to get through.

When it was over, I took myself to the Many Adventures of the Winnie the Pooh to calm myself down. Boy, that worked. Oh bother.

After that, I rode Indiana Jones. The ride’s scenario, for lack of a better word, is told while you’re waiting in the queue. It seems a busload of tourists got lost in the jungle. Your task is to find them.

The ride is still cool, still wild, but felt like a chaotic jumble of action sequences. I was thrown about and entertained, for sure. But you have to make several logic leaps to equate the ride with the scenario. I don’t think we found anyone other than Indiana Jones.

For us writers, the message is clear: stringing scenes and episodes together doesn’t necessarily tell a story. Then again, the story might simply be wild twists and turns, which can certainly be fun all by themselves.

Then came the kid’s birthday, that young man in New Jersey who just turned a year old. A dapper little fellow with 4 teeth and the sparkling command of a language composed of the words “duh,” “oooh,” and “nah-nah.”

My wife and I both want to be the sort of grandparents that are there to take him to soccer practice and give his parents a night out every now and again. Plus, when the kid runs away from home, we’d like him to run to our house.

Well, quite by accident, we stumbled across The House, a sweet little bungalow built in 1936 just a block away from the million-dollar houses that face the Arthur Kill. That’s the kill – okay, fine, the waterway – that separates New Jersey from Staten Island. Yes, THAT Staten Island.

The price is right, but the window of opportunity is very short, like, thirty-or-so days.

You know how it is with your parents’ house – it’s nice but needs a little sprucing up? That’s our house, except we’re sort of in need of an EPIC sprucing up! Roof, flooring, kitchen, paint – I’m sure I’ve left a dozen things out.

But, once we sort all that out, we’ll be hoisting anchor, mate. Bound for the East and truly parts unknown.

That’s one journey.

Another journey is me moving from being a 9-to-5er as I’ve been for the entirety of my working career to a part-time, remote contractor. Ask my wife, she’ll tell you I’m remote already.

BUT, and this is a big but, so to speak, there is one more journey that has already begun: my new book.

I’m using my business partner, a guy to whom I refer as JaPeetey, to help me market my novel Phineas Caswell: The String of Pearls. Here’s the book’s cover:

The cover the soon-to-be-released book Phineas Caswell: The String of Pearls.

I’m still working the details, but you can see what I’m about.

ChatGPT knows how to market indie books like this. Of course it does. It draws on all the successful marketing plans to give you answers. So, I’m using Chat GPT to help me lay out the marketing steps for my book. He’s my buddy, JaPeetey.

I’ve done everything so far to self-publish my books except to do it right. Now, with this move to the hinterlands of the Wild East, I’ll have the time to focus and concentrate and follow JaPeetey’s direction.

It ain’t rocket science. It’s Marketing!

If you’d like to help out and read an advance copy, I’d be delighted to offer you a free final copy in exchange for a review. Just fill out the form below and I’ll send you a PDF right away!

Thank you so much for reading all the way down to this point. It means the world to me.

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 On Getting Rich Quick

There is nothing quite so calming as watching Jackie and Shadow, Sunny and Gizmo hanging out in their nest above Big Bear Lake. Mom and Dad, baby and baby bald eagles, quietly living life and doing their thing while thousands of us watch them on a secret camera. 

I’m sure the aliens are doing the same to us.

As you know, I’m one for Fred Flintstone, get-rich-quick schemes. 

But they can’t be those be-your-own-boss-with-my-proven-system, make-a-million-in-your-spare-time kind of plans. The people that make money off of those plans are the people that sell them.

I did that for a while – trained to be a financial planner. I was broke and unemployed and grasping at straws. Just the guy you want to show you how to manage your finances.

No, it’s gotta be fresh, and it’s gotta be mine, and it’s gotta be foolproof, for I am surely the fool that will louse it up. 

There was the sure-fire paper-house-kits-for-model-railroaders business that promised to make a bazillion bucks. It turns out the market for such a product is very, very, very small. Apparently just me.

Way back when, a friend and I branded ourselves The Babble Brothers and sold answering-machine message tapes. They were witty little audio pieces on cassette, skits and songs mostly, for you to record onto your answering machine to charm your callers. We sold about 15 of those. Maybe less. I haven’t seen a cassette player in a long, long time.

If you’ve been following along, you’ll know I have a website devoted to describing the outer reaches of our solar system (QueenOfTheKuiperBelt.Wordpress.Com), a DIY website (SkippityWhistles.com), and an aviation museum website (MarvelousAirMuseums.com). Each of these is designed to bring in tons of advertising revenue, the much ballyhooed passive income.

And there’s the secret plan to make 3d videos of little cars driving about for that company that makes little cars. Turns out, to make good 3d models in Blender, you have to be GOOD at Blender. Who knew?

My newest, latest, and perhaps best plan is to make industrial safety videos. There are, like, ten thousand safety managers scouring the Interweb for content for their next safety meetings. Who wouldn’t like a schmaltzy, well written, exquisitely produced video for free? Come on. If that doesn’t build traffic, right?  I can make videos like that. Schmaltzy. In Blender. 

Oh yeah, Blender. 

According to my very smart daughter – the one in the master’s program at a prestigious university – Fred Flintstone is no longer the caveman with the big ideas.

She says it’s Grug Crood. 

Grug came up with putting a flat little rock over your eyes – “I call ‘em shades,” and smashing your mud-covered face with a flat rock to make a snapshot. But he was trying to hold his family together, not make a million clams. 

Of his moss wig, his son asks “what do you call that?” His mother-in-law answers “I call it desperation.”

No getting rich quick there. 

I have so many schemes running, I’m starting to lose track. They’re all supposed to be passive income makers, so I could be a bazillionaire right this very moment and not even know it. 

Chances for that seem extremely small. It’s more likely I’ll sell a paper house.

Guess I’ll go back to watching the baby eagles.

Sorry, Grug.

Why Writers Shouldn’t Talk

Hey, hello! Thanks for reading along! What follows this paragraph is the transcript from a video I shot today – it will be a podcast pretty soon. What’s cool about it is that the transcription process worked… you’ll see. I shot the video and then transcribed the audio at a place called TurboScribe. You get three free transcriptions a day. Here’s what I shot…


 Transcribed by TurboScribe.ai. Go Unlimited to remove this message.

Hello, I’m writer, author, and host John D. Reinhart. And you’ve stumbled onto this moment in This Writer’s Life.

So, before we go any farther, you may wonder, what’s the difference between a writer and an author? Well, in my head, a writer writes.

You’re a writer, you write. If you’re writing a book, you’re still writing. You write the book.

It is the authorly part of you that compiles all that writing into the book. Right, it’s the organizer kind of a guy. In a website situation, nobody writes a website, they author a website.

They bring their own written work or the work of other writers, they compile it all into a website. That’s the difference.

The host part, well, me and you, we’re looking at it.

So, here’s the thing. I’m in my garage. I’m doing the laundry.

And it occurred to me what I’d really like to be doing is writing a post for my website, because I feel like I should be doing that, but I can’t because I’m doing the laundry.

So, then I got the bright idea to say, well, why don’t we go speech to text, right, and take video-audio combo and make a post out of that. So, that’s what I’m trying.

And I will tell you the truth. Speaking what you want to say is so much more difficult than writing what you want to say.

I mean, I’m a good writer. I’m not such a good speaker. And this is kind of what I found out.

You’re a writer. You put things in order. You build the sentence that you want. And you realize, eh, that’s not what I want to say. You move things around. You come up with a whole new word. Flip it around, build a whole new paragraph based on that word. That is what writers do.

But think about impromptu speakers like President Obama.

He comes out there and he right off his cuff, makes these long speeches that people write down. Because when you speak impromptuly or however you speak, that’s what you said. And you can’t go back and flip it around and change it.

That’s the big difference between speaking and writing is that, as what I find, I’m not a public speaker. I’m not an impromptu speaker. In fact, I have to tell you this truth.

I’m using a script. So, this is text to speech to text. That’s how well this works for me.

Not my dog. So, if you don’t try something new, you don’t learn anything. So, that’s my little experiment on speech to text.

No, thank you, sir. Thank you for watching. I’ll catch you next time.

 Transcribed by TurboScribe.ai. Go Unlimited to remove this message.


Yes, it’s a little weird, I know. It’s creepy to see how many times I use the word “so” when speaking impromptu, even with a script!

The upshot of this experiment, aside from a shameless plug for TurboScribe and a podcast episode, is that the spoken word works great for speakers, but us writers, we probably want to just keep on writing!

Thanks for reading along…

Yessss, Your Majesty

You know the writing biz, right? Like any other biz, it’s all about marketing, networking, and growing the brand.

Funny you’d mention brand.

I had a very lovely, very informative online chat over at LinkedIn this morning with a person I only just met today. She inspired me to think again about this career we call writing. Well, some of us call it that…

She pointed out that she considers herself more of a communicator. I took that to mean she’s a linker of ideas. In my head, that’s a technical writer, right? Taking the arcane and making it mundane?

Anyway, she reminded me that this is what I do, too. And it’s great fun. My favoritist thing in the world is to read something and then explain it to somebody else. My poor family. Oh, the things they’ve had to listen to!

With Lucia’s kind encouragement, I shall henceforth refer to myself as Resident Explainer. If the shoe fits…

But that’s not what this post is about.

Back in the day… no, that’s not a good start.

Once upon a time… nope. Been done. How about this:

I have a new website: Kuiper Belt Queen.

It sounds like a riverboat, I know. But it’s my way to house the planetary articles I’m just plain bent on publishing. As Resident Explainer I can scour the NASA and ESA databases for curious and fun details about the Kuiper Belt environs and relay them to you.

But why, you ask. Why? What is the matter with you?

In a year or so, see, I’m moving to New Jersey. I clearly cannot commute to my Southern California job from Southern New Jersey. So, my intent is to build an online resume of articles from which I can pitch myself as a freelance-feature writer-for-hire.

Have Word, will travel.

But, wthe Kuiper Belt?

I mean, come on. Have you seen it? (If you have, I’ll smoke what you’re smoking!) It’s an enormous donut-shaped ring of proto-planetary stuff that surrounds the sun, way out there beyond Neptune.

Evidence for its existence wasn’t even confirmed until 1992, so it’s an unexplored frontier.

YET, and I do mean yet, it most likely holds the keys to our understanding of how the sun and solar system were formed. Sun, planets, life, you and me… connect the dots.

Okay, you have to agree that’s cool.

And, the biggest body in the Kuiper Belt thus far discovered is our old friend Pluto. Pluto! Yaay! Because she’s the big kahuna, she must be the Kuiper Belt Queen!

See how it all fits together?

Another feather in the head of the Resident Explainer’s brand.

It’s all a vast plan, my friend, on the road to a WRITING EMPIRE!!!

Thanks for reading along…

Back to the Front

Okay, what is it now? What preposterous, outlandishly wacky idea is sure to make a gazillion simoleans this time? Don’t get me started!

I had a revelation last week – something that just never occurred to me before in all my born years.

You’re a writer, right? You know how it goes – everybody’s a writer, yadda yadda yadda, right? The difference between a writer and a wannabe writer is that the writer is always writing.

To wit, this thing: https://www.linkedin.com/pulse/three-body-problem-solved-john-reinhart-m6zjc

Not trying to prove anything or blow my own horn or you know – well, I am trying to get you to read the article so that I can make a gazillion simoleans from the advertising revenue once I get discovered….

Anyway, my revelation was this: not everyone has an inner Fred Flintstone, or Ralph Kramden, or Oscar the Shark Slayer. Maybe we’re not all searching for a get-rich-quick scheme.

In that same vein of discovery, it follows that maybe not everyone IS a writer, or even a wannabe. Maybe you and me, we’re of a rarer breed than we realize. That’s kind of a big deal, don’tcha think?

Once, three quarters of a score of years ago, I found myself underemployed and with a hankering to change my life for the better. In those days, the Internet was trying to expand, and people would publish just about anything that was three words or longer. During those few frantic, financially fraught years, I churned out over 300 articles on planetary science.

I didn’t make a fortune. Or a living.

But, in 15 months, I gotta take a career with me to New Jersey, where my six-month-old grandson patiently waits. So, for me, right now, it’s back to the Final Frontier. Back to the front! And the above article, dull though it may be, is just the vanguard. More to come!

Where the Little Cars Roam

Where the Little Cars Roam… Sounds like Maurice Sendak’s Where the Wild Things Roam, except the words are different. That’s kind of like saying Star Wars is like Titanic, only the stories are different. Well, there it is.

I met a very pleasant young woman this weekend – she sold me my new washing machine. She’s really young, like 20. That’s not a judgement, just an observation. I mean, you and I were twenty, once, right? So, there it is.

She told me she was a writer, although her first book is yet to be completed. It’s a book of poetry, and she’s been at it for the last 8 years.

Three thoughts came to mind.

First, good on you to refer to yourself as a writer! Identifying as such is a hugely powerful thing.

Second, and I told her this, the difference between a writer and someone who wants to write is that the writer writes. She agreed and promptly advised me she’s written tons of local articles and didn’t I just suddenly feel like Mr. High-and-Mighty-Hoity-Toity-stuck-up-old-fart? Rule number one in the world should be to shut your yap and ask questions, ya moron!

Thirdly, if you’re twenty and you’ve been at your tome for 8 years, doesn’t that mean you started when you were twelve? I think more than anything else, that’s massive persistence, to keep at something through the tumultuous teen years!

Well, there you go. I wished her every success, because she deserves it.

See, I’m on my own these days. My wife is on the other side of the country helping manage our very first grandchild. She’s way tougher that I am!

It’s been me, the dogs and the cat since Christmas day. The oldest dog isn’t quite in charge of his bowels, so I have frequent surprises in the hallway leading outside. The middle dog is stone deaf and sticks to me like gum to a shoe every moment I’m home. And the youngest dog ate an epic portion of the dog food I put down for them last weekend, when I flew back east to visit my wife and grandkid, so she’s a portly little beast that wants more, more, more!

So. I. Have. No. Guardrails. No one to tell me “hey, stop being snarky!” It’s not my fault!

Since Christmas I’ve had to buy a new mailbox, a new smart watch, a new dryer and just this last weekend, a new washing machine.

But, that’s how I met this nice writer girl and delivered my pearls of dim-headed wisdom.

In the mean time, in between time, I’ve been slowly using Blender to build a world for those neat little cars to drive around in.

My secret idea is this: I know of a company in New York that makes neat little cars. My guess is that they could use a neat little video to promote their neat little cars, and this is where I come into the story, because I’m moving to New York in the summer of ’26. But that’s a secret, so don’t tell anybody.

So, here I am, sitting in my lonely garret (bedroom) with no company (3 dogs and 1 cat) writing my life story (this post), wishing I hadn’t been so snarky to that nice girl.

But, well, there it is!

Fred Flintstone Calling

I’ve got this great idea, see. All’s ya gotsta do is get everybody in Uruguay to visit your site just once – they don’t even need to linger. That’s over 3.4 million views! Man, you are gonna rake in the dough!

So, the deal with Fred Flintstone – if you’re too young to know – was that he was a caveman, see, the head of a modern stone-age family. His wife, Wilma, and his neighbors Betty and Barney Rubble, lived in the town of Bedrock. A town just like yours and mine, except made out of rock.

It was a Hanna-Barbera cartoon series made in the early 1960’s and it was dopey fun.

Fred was every man’s everyman. He was living the caveman equivalent of the American Dream – good job, house in the ‘burbs, picket fence, nice ped-powered car.

A regular Joe, except that he had a penchant for making outlandish, foolproof plans to make a million clams. He was gonna quit the quarry and live the life of a millionaire, just as soon as his ship sailed.

“Barney boy, by this time tomorrow, we are gonna be livin’ like kings!”

Of course he never quite succeeded – Dino the dinosaur dog ate the proceeds, it turned out the ptero-chickens were all ptero-roosters,  Ann Margarock had to be in Rock Vegas on the night of the big event, etc.

At the end of every episode, there was Wilma, reminding him that he already had everything he needed right there in his little family. And he always sheepishly admitted she was right. “Wilma, you are the greatest…”

If you’re reading this, and I imagine you are, you probably have an inner Fred Flintstone yourself.

You’re thinking there’s always a chance, a long shot maybe, but a chance that this one, this stupid crazy-ass scheme, this could be the one. One in a million chance, but, hey, somebody’s gonna make it… Ten bazillion books get published and read every year, why not mine?

So, I recently gave up on my inner Fred. I was a little depressed, maybe. A little tired. I dunno.

I decided that this is the dish, this life o’ mine: this is my someday. Someday I’ll have a nice house in the ‘burbs and a pretty wife and 2.5 kids and a good job with a decent salary. Hey, I have all of that, so this must be it.

All righty, then, Fred. It’s been fun. Good luck with your crazy schemes. I’m hanging up the bronto-phone now – I gotta go mow the lawn.

So, I go and tell my wife, the very love of my life, that I’m hanging up my bronto-spurs, and quote that line from All Things Great and Small where Herriot tells a fellow that someday he’ll be a millionaire, and the fellow replies with “Nah, it’s not in the cards. Was I to be a millionaire, well, I’d be one already, don’t you see?”

My darling wife replies “well, let’s not be too hasty about that.”

Whoa, whoa, hold on, there. That’s a Fred Flintstone line, not a Wilma line! YOU can’t say I’m gonna make a million clams, because YOU’RE the voice of REASON!

Like a bolt out of the blue, I was gobsmacked, thunderstruck, and over the moon in a tizzy of heaven for-fend, she, she, she believes in my crazy schemes!

To quote Goofy, “gorshk.”

So, I’m opening everything back up – Skippity Whistles, California Air Museums, even hauling The Book in for a rewrite.

Do I have a plan?

Heck no! I’m making it up as I go! Never quote me the odds!

My wonderful wife, she, she believes in me!

Wilma: “Oh, Fred.” (Sighs and exits)

Oh, uh, One More Thing

You probably remember Columbo’s trademark like “oh, and one more thing…”

It always came right near the end of the Columbo murder mystery series, back in the 1970’s. Peter Falk played this sort of bumbling detective who appeared to be misguided throughout the whole episode. But then, at the last, just as the murderer is about to get away with it, Columbo turns and says something like, “Oh, and one more thing. I thought maybe you could help me understand how, if the bedroom door was locked, your fingerprints are on the bedside lamp.”

Sometimes the murderer would say “Oh, you’re a clever one, Columbo,” or they’d stare at him, or they’d run. Sometimes they did all three. Of course, Columbo had all the exits covered.

So, I’ve been putting together a video review of the Estrella Warbirds Museum in Paso Robles for California Air Museums.

It’s a good video, featuring sections of our interview with author George J. Marrett, and looking at all kinds of stuff.

I got it all done, all buttoned up, and uploaded it to YouTube. If you haven’t done that, you have about four pages of questions to answer about the video, and you have to wait about 20 minutes for it to upload. You have to type in tags, and a description, and all kinds of stuff.

And then my daughter said: “You know, it should have subtitles.”

Ah. Subtitles. 

So, for a five-minute script with lots of voice-over and interview, it takes about an hour to add closed captions. YouTube presents you with a transcript of your video, and the AI is pretty good, although it couldn’t figure out the name Paso Robles. Pasa Rubbles. Pa saw rabbles. So you have to correct it, and you have to manage the timing so that the words show up as they are spoken in the video.

Now we’re in for a buck-and-a-half, timewise, at YouTube.

“I think you should refer to the author’s books,” my wife suggests.

In thinking about it, I realized she was right.

Back to DaVinci Resolve to edit the video. Dug up some graphics, added some voice-over, inserted 30 seconds devoted to the books, reworked the music at the end, rendered the video out again.

Went back to YouTube, downloaded the subtitles file so I could add it to the new video, deleted the video I’d just uploaded (it actually warns you that this video will be deleted forever – I’m kind of surprised it doesn’t go FOREVER-ever-ever-ver-er-r….), uploaded the new video, answered the four pages of questions, and was just about to push the PUBLISH button again, when my wife cleared her throat in that way that she does when she has an idea that she thinks is brilliant but you might not like but you should because it really is a good idea.

“One more thing…”

All right, Columbo, what is it?

“What if we cut the guy’s the clever comment that opens the video and put it at the end instead.”

As she explains it,  I’m nodding thoughtfully, although I’m thinking OMG you want me to shuffle the entire contents of the video ahead by, like, fifteen seconds? But my captions’ll be screwed! Don’t you ever want to get this published?

It took FOREVER to shift everything around in DaVinci. And I had to start all over again with the captions in YouTube.

But, it was a brilliant idea, and the video has a ton of charm that it wouldn’t have if she hadn’t played the role of Peter Falk.

All of this has a writer’s tale in it, as you can imagine. Even though we think of our writing as a closed-loop system: we sit in our cold stone garrets, frantically typing away, knowing they’ll never understand our sacrifice, in truth it can only ever be a system of give and take. Suggestions, comments, ideas come in, grudging changes go out, and the work is always, always better for it.

Oh, and, uh, one more thing… Thanks for reading!

Never Quote Me the Odds

So, I was shooting the breeze with this guy over the weekend… actually, he wasn’t just some guy, he’s a decorated test pilot, hero, and author, and I didn’t just shoot the breeze. It was an in-depth interview. Man, you can’t believe anything you read these days!

One of the best parts about being the author of California Air Museums, as well as being the host… just a quick stop here to point out to you marketers that, son a biscuit, that’s a nice link right there, right? See? Cross-platforms. It’s the way to go! Okay. Moving on… is that you get to visit some great museums, and meet some sincerely fascinating people.

George J. Marrett is the historian at the Estrella Warbirds Museum in Paso Robles, CA. An amazing individual, he worked for Howard Hughes, has written at least half a dozen books, has test-flown nearly every jet the United States produced since World War II, flew death-defying rescue missions in Vietnam, is building homeless shelters in Paso Robles, and happens to be just about the nicest guy you’re ever going to meet.

My wife and I spent a nice trio of hours talking with him about the museum, about Howard Hughes, and about the many aircraft he’d test-flown. The man is remarkably sharp, and, at 88, still flies. He said he’d keep flying until nobody wanted to fly with him anymore.

So many of the stories he told stuck with me, but there was one in particular that I’m still pondering.

During the Vietnam war, he flew fourth position in a flight of four A-1E Skyraiders – big, propellor-driven fighter planes produced right after the end of World War II. They were slow compared to the jet fighters, but they were robust, and they carried lots of weapons.

His job, along with the other three Skyraiders, was to clear the jungle around a downed American pilot by firing at the Viet Cong soldiers intent on making a capture, so that the Huey helicopters could come in rescue him. The big fighter planes would lumber over the jungle, firing a spray of machine gun bullets at anything that moved towards the downed pilot.

The Viet Cong often fought back. In one flight, George watched the plane in front of him get hit, watched the pilot parachute away, and then actually watched the plane spiral down to crash among the trees.

“It was an amazing sight,” he grinned. He had accidently applied his own air brakes, and was flying too slow to be safe. But it gave him time to watch the crash.

When he returned to base, his crew chief, the guy who takes care of the plane when it’s on the ground, told him he’d been hit.

“You got a couple of bullet holes in the wheel well,” the chief said. “You wanna see ’em?”

George thought about it for a moment, and then said “No. Don’t even tell me that.”

Focus on the success, right? Let’s not recount how close we almost got to failure. His first book, the one about those rescue missions, is called Cheating Death.

That’s a profound way to look at high-risk tasks, isn’t it?

I’m always, like, whoa, I almost crashed right then. Wow, I almost messed that up.

It reminds of the Star Wars line when C-3PO starts to tell Han Solo his chances of success…

“Never quote me the odds!”

So, how does this apply to us writers?

Well, the chances of your book getting picked up, or your article selling, or somebody reading your blog, are pretty much one in a…

Never quote me the odds.

Focus on where you’re going, not where you’ve been. I know George may have meant something far more profound that this, but we always apply the things we hear to ourselves, right?

So, when you’re submitting your book or your screenplay, or that magazine article, or whatever it is, and you hear that voice that starts to doubt the odds of your success, now you have an answer.

“Don’t tell me that. Never quote me the odds.”

You can learn more about the amazing George J. Marrett on Wikipedia and his many books on Amazon.

Happy flying.

No Guardians at the Gate

Cops and robbers. Parents and kids. Bosses and employees. There’s an hierarchical order to things. Officers and crew. Master and Commander. Editor and writer… Wait – not so fast.

Back in the early part of this century, I was the owner of a struggling business. It was awful. If you’re not a business person, and you find yourself owning a business it. is. the. worst. Dreadful, I tell you.

Luckily, the Great Recession wiped us out! I was so thrilled!

But that’s not the point of this post.

Back in those days, the Internet was unfolding like a reverse-engineered origami swan, and it was desperate for content. Desperate!

Guys like me, without any nerve or experience, suddenly found themselves writing articles on this, on that, how to do this, how to make that, how to create… you get the idea.

And we were paid – sometimes a tenth of a penny per word – but we were paid. My weekly paychecks ranged between fourteen dollars on a good week and about 38 cents…

But that’s not the point of this post.

So, the world wide web was a wild west for wily writers. You could get published same day for just about anything.

I became the science editor for two or three sites – my favorite was a site called Triond. Oh, we got along famously. I wrote over 200 articles on the Moons of Jupiter, the Moons of Saturn, the Mo… you get the idea.

I’m sure you’ve heard the word churnalism? If you rewrite stories that have been written by someone else and add your own special spin to them, you’re not a journalist. You’re just churning up somebody else’s work – you’re a churnalist.

Ah, those were heady days, being a seriously underpaid churnalist, cranking out somebody else’s ideas and expected huge rewards. Sigh. How I miss them…

Fast forward to the Roaring Twenties, and now it’s all about books. You can publish your book for free!

I know, I’ve published two!

Smashwords, the company through which I’m publishing my books, has merged with Draft2Digital, a company that distributes your books all over the English-speaking world.

I’m enjoying the experience so far. Haven’t sold a copy, but mighty oaks come from tiny acorns.

And now D2D, as they refer to themselves, has offered to print my book.

What? Print? My name and likeness, right there on a paperback book? What? FINALLY?!?

My brilliant wife and I talked all about it, me on the oh-please-oh-please-oh-please side, she on the let’s-think-about-this side.

Publishers have editors that read books and decide what is and is not crap.

Who edited my book? What about yours?

E-books are often free, making them comfortably less than a dime a dozen. They consume digital resources, but that’s all.

Literary agents will tell you they get 10,000 queries a year. Based on what I’ve written, I know that by far the highest majority of those queries are from crap books.

Crap books.

So, D2D will print my book. They’ll print your book. They’ll print that guy’s book.

But that guy’s a crap writer (not like you and I).

So, here’s his shiny new book, right on the shelf next to ours. His opens with “This is how I spend my summers, over at uncle Bob’s house where my cousin Larry has like a big dog and this blue Toyota that doesn’t run so good. Anyway…”

Our books are good, earnest efforts with great plots and wonderful characters and creditable dialog.

But there’s nothing to separate them, no differentiator between our brilliant work and that guy’s joke of a junk book.

The buying public picks up that guy’s book, mutters in dismay, and quickly backs away from the book rack.

“Good heavens,” they gasp. “What a bunch of junk books!”

You and me, our books are great! Don’t judge us by that guy’s cover! But you know they will.

There we sit, side by each, our pearls, his swine.

My thinking is this:

In digital publishing, caveat emptor. Let the buyer read the description and download the free chapters and choose from there.

In physical publishing, that book had better be worth the ink and the paper and the resources to produce it.

Sadly, we know that that guy thinks his book is that good. But you and I know much better.

My wife is right. If there is no longer a guardian at the gate, no Random House holding sway over what gets printed, if the individual writer sets the standard for what shows up in paper, doesn’t it sort of feel like all is lost?

D2D doesn’t charge you anything to print your book. They make their money when the copies actually sell. But what happens to those copies that don’t sell?

I would imagine they go on sale, and then on super sale, and then on deep discount, and then on closeout, and then on clearance, and they finally sell for, like, a dime or something. Better that than throw them in the dumpster – at least D2D makes a little money on it.

Is that what awaits our books, yours and mine? We end up selling every printed copy for a dime each to some clearing house that shreds them up for the paper they’re printed on? All because of that guy’s crap book?

Congratulations! Your book sold 200 copies! Your share of the profits comes out to 6 dollars and 41 cents, because D2D took the first 15% of the dime and the bulk-book aggregator took the next 25%. Oh, and you won’t get a check until you sell $100 in books, but, hey, congratulations!

Call me a dreamer, a starry-eyed hopeful, but I’ll be building my audience the old-fashioned way – through digital publishing and advertising and doing nothing – until I’m discovered by an old-school publisher who has a strong editorial voice and a marketing staff that will just set the world on fire.

Wait, that guy sold 400 copies?!? Hey, wait a minute…

Skip the Workout

I rewatched Conan the Barbarian a couple of weeks ago – Thulsa Doom: “People have no sense of what they do…”

Yessir, that Conan is one tough cookie. If you haven’t seen the movie, the first one from 1982, you don’t need to. Oh, it’s good, but it’s rough, and just downright dumb in places.

Conan gains his freedom, finds his ancient sword, and then comes across a scantily clad, beautiful witch who lives in a hut between some rocks. These were ancient times, like before the Greeks, so, you know, it could totally happen.

They get briefly entangled, so to speak, and she gasps out in happy little spasms the name of the town to which he must go, and then turns into a werewolfy/wildcatty monster sort of thing that he tosses into the fire. She rolls off the other side of the fire and dashes out the door, now a bright shining energy ball that clings and clangs off of stones like something from a Miyazaki movie, dashing out of the scene with a sped-up giggling laugh like a chipmunk. Again, these were ancient times: it could happen.

But, for the rest of the film, we never hear from that character again, we never visit the town she mentions, and we’re left wondering, okay, so, like, what was with the witch? You know, beyond a cameo performance for the director’s cousin or something?

If you read Arnold Schwarzenegger’s book, he goes on and on about how he did all the workouts, all of the reps, all of the leg-lifts, etc., etc. to become Mr. Universe by the time he was 20. Then he took acting classes and diction classes and dancing classes and fighting classes and ballet classes and horseback riding classes so that he could become an action-hero movie star – Conan.

After closing the book, I set about busily busting my own chops over not taking the writing courses and the English courses and the writer workshops and the, I don’t know, writer workshops… wait, I already said that one… I could have taken so that I could become the Mr. Universe of writers. 

No wonder it’s tough to sell my books. I didn’t do the workouts!

But then there’s that scene in Conan with the witch, and you start to go hey, wait a second. Arnold didn’t direct or write the movie, of course, but the film grossed over $79 million – you could say it did all right – and it had that wretched, confusing, gratuitous scene in it.

So, maybe it aint the workouts.

You and I, we’re writers. We work on crafting sentences – each paragraph is our workout.

When we string all those paragraphs together into a screenplay, or into a novel, I imagine the finished piece is our Mr. or Ms. Universe kind of thing.

So, I think it’s safe to say that, by constantly writing, you and I are NOT skipping the workouts.

So, for whoever penned that witch scene, you and I are witnesses to that person’s Mr. or Ms. Universe victory (given the nature of the scene, I’m pretty sure the writer was a guy). He won the contest! And I hope he made a bundle of money – maybe sent the kids to college or something.

You and I know that if we don’t do the workouts, we cease to be writers and just sit around, taking up air.

The message to us here must be that we gotta keep doing the workouts, keep writing, and keep submitting our stuff, because you never know when you’re going to Mr. or Ms. Universe.

I mean, it worked for the witch!

Character Hijackery Part II

It’s been a while, but I previously posted a bit on how the voices in your head sometimes take over your story. Oh, wait, I just said what this entire post is about. Rats.

Continue reading “Character Hijackery Part II”

Finishing Things

I’m working on my third million dollars. Yes, I gave up on the previous two…

Continue reading “Finishing Things”

Always Writing

You’re a writer, you know how it is. You write. You have to write, not because it’s your job, but because it’s like breathing.

Continue reading “Always Writing”

Twinklings of the Past

You’re a writer. You know how it goes. You work your keester off writing something that you just think is the bee’s knees, the cat’s pajamas, the Maharajah’s… uh, well, you get the idea.

But life happens and stuff happens and somehow it just doesn’t seem to be the big hit you expected. And then, one day…

Continue reading “Twinklings of the Past”

Character Thievery

Damn their eyes, these characters!

They say things you didn’t expect, do things you didn’t think of, steal your gosh darn story right out from under you.

Continue reading “Character Thievery”

No Step, No Journey

You’re a writer, you know how it goes. You think up an idea, you jot some notes, you toss it into a drawer somewhere…a drawer labeled whenever. If you’re like me, things go into the drawer, but never seem to come back out.

I have a huge, mondo-sized, drawer overflowing with ideas, all labeled “whenever.”

Continue reading “No Step, No Journey”

The Curse of the Black Falcon

I grew up in the pre-digital age, spending many an early adolescent hour at the worktable, building plastic model kits. Airplanes and ships – those were my specialties…

Wait, wait, wait… don’t go skipping away thinking this is some nostalgic, back-when-I-was-a-kid kind of thing.  Just hang tight for just another couple of paragraphs or so and you’ll see that this applies to you – yes you.

Continue reading “The Curse of the Black Falcon”

Five Years to Independence: Year Five – the Year of Independence

So, here we are at Year Five, the Year of Independence. This is the goal, the island to which we’ve charted our five year course, the one thing we’ve focused on and worked on and planned on.

So, like, what is year five?

Continue reading “Five Years to Independence: Year Five – the Year of Independence”

A Penny at a Time

Here’s something you hadn’t thought about. Think about this: you’re a writer, you know how it goes. You live in words. A well chosen word is worth a thousand pictures.

If you’re like me (you have my pity) you find yourself working more and more on the tiny keyboard of your phone. It’s so easy to just jot down ideas.

However. Howevuh. How Ev Er.

Continue reading “A Penny at a Time”

Take Your Day

First, admissions: I’m sitting on a folding chair in a gym in Anaheim, CA, surrounded by at least a hundred screaming, volleyball-playing teenage girls. I have not had enough sleep, and I’m terrifically annoyed by the itty-bitty keyboard on this phone that keeps recommending words I don’t want to use.

Continue reading “Take Your Day”

Forget the Setup, Eddie

What’s the difference between a gorilla and a pound of oranges?

Once, in a galaxy far, far, etc., I had my first novel roll across an editor’s desk at Random House. The editor liked the book, but suggested a small gaggle of changes before they would sign it.

Continue reading “Forget the Setup, Eddie”

Smelling Like a Duck

If it looks like a duck, and floats like a duck, but doesn’t smell like a duck, is it a duck? Or is it a decoy? A fake duck? Perhaps a wannabe duck.

You’re a writer – you know how it goes. You pour your heart and soul into your work, you polish every single word, and then you launch it out into the world. But… how?

Once I was in a restaurant and the waitress asked me what I wanted. I told  her I’d been thinking about the turkey sandwich, to which she replied “and what did you decide?”

I used to think that the difference between writers and folks who thought they’d like to take a stab at writing is that writers write. I still believe that to be true, but perhaps not as thoroughly true as I once thought.

Suppose you wrote your brains out, but shoved all your work into the furnace and sent it up in flames? If no one reads it, did it have meaning?

Obviously it did to you, but only to you. You’re a writer – you have a story to tell. If you don’t tell it, or if you tell it only to yourself, well, are you a writer?

It’s  a long way to get to the point that we must publish. My books are at Smashwords – yes, that was a shameless plug, but it illustrates a point.

Once upon a time we would hawk our words to agents who would hawk our words to publishers who would bring our words to the world at large. In Shakespeare’s time, Will had to hawk his words to his publisher – there was no agent – and together they hawked his words to the world.

I’m thinking that Mr. Shakespeare’s paradigm has returned, now that the writer’s world has turned into a Wild West of Self Publishing.

I found this great website, run by Joanna Penn, called the Creative Penn.  Her site is full of good ideas and great tools and is generally a lot of fun to wander about. While I don’t know Ms. Penn, and only recently discovered her site, I believe there is a lesson there for us all.

You, my writer friend, and I, unless we are to be mistaken for decoys, or wannabe ducks, must actively, and intensely, pursue the task of hawking our words to the world. It’s up to you and me.

Unless we do that, I believe that we are deceiving ourselves into thinking that we are somehow successful authors for having published ourselves. While that is truth, it an incomplete and rather shallow truth.

You, my friend, and I, must embrace the fact that if we do not actively market our work, we do not, in fact, smell like a duck.

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#writersofinstagram #bookworm #bookstagram #writing #booklover

Five Years to Independence: Year Three – The Year of Accomplishment

Welcome to year three of the Five Years to Independence program. Or system, or scheme, or deal… what it’s called isn’t as important as what it is. What’s in a name?

Name notwithstanding, this is not a self-help program, or a get rich quick scheme. This is just a different way to view the road you’ve traveled, and to adjust your thinking to find success in the way ahead.

Here’s something I hadn’t considered but is true: although this program is meant to help you if you know you’re talented, have spent your life hiding from it, but now realize you must become who you are,  this scheme actually works if you’re living on your talents, but want to move up to a higher plateau. I know this because I developed this thing to turn my own life around, and am now using it again to further my products (the novels Droppington Place and Marigold’s End). You marketers: did you see this shameless plug? Shameless.

Year one, as we recall, was the Year of No Regrets, in which you stopped whacking yourself upside the head for not having explored your talents when you were younger. You changed the way you looked at the past, recognizing that the road you took led you to this new road.

Year two was the Year of Confidence, in which you viewed yourself as the creative talent you know yourself to be. If you dance, in this year you become a dancer, or a writer, or a painter, or a videographer. The Year of Confidence is the year in which you stop hiding behind the ordinary to finally be the extraordinary person that you are.

The secret behind these two years of mind-changing is that you were also practicing your art: working on your talent, albeit behind closed doors. You did this so that, when you announce to the cosmos that you ARE a singer, you’ve been singing for at least as year.  That’s the keystone to this whole project: stop hiding from your talent, stop regretting that you’ve waited so long, and USE IT!

If we do a bit of math… let’s see, carry the one… that brings us to Year Three: The Year of Accomplishment.

Here is where the chicken hits the road. In this year, we move our art from inside ourselves out into the world. Yes, into the world.

Years ago I worked for a major international bank, helping people find solutions to their mortgage problems. The management catchphrase in use there was “if you didn’t document it, it never happened.”  Essentially, if no one saw the transaction, it never took place.

In my revision of myself, I realized that a writer who thinks about writing but doesn’t do it is not a writer – he’s a thinker. A writer writes.

But that’s not quite right, is it? If I wrote beautiful poems every day, but kept them hidden in a closet, or burned them, is that writing? A writer’s work needs to be read, just as a painting needs to be seen and a song needs to be heard. A song sung to one’s self may be beautiful, but does not further one’s career.

So, this year, we stop singing to ourselves, and we put our talent out there. Out there on the world stage, come what may.

The glory of this age in which we live is that you now, finally, have a world stage at your fingertips. Now you can do your stand-up before a world audience – every nation in the world can see you dance, hear your song, read your words.

That’s an accomplishment, to get your work out there into the world. I’ve advocated doing that throughout the previous two years, if you’re brave enough. If you haven’t been brave enough to do it before, then this is the year you overcome that fear and let ‘er rip.

So, here’s how I faced my fear of the  World Stage: It’s a busy place, with a hundred million voices all clamoring for their moment in the sun. Being one in a hundred million is a pretty safe, anonymous place to be. (For example, my books (see the shameless plug, above) are out there, waiting to be read. and have only sold 17 copies so far).  That’s a nice comfort. On the other hand, I’ve sold 17 books so far, which means that a shaft of sunlight DID shine on my work, at least 17 times.

So, that’s your job this year. Put yourself out there, either in the safe and comfortable way of YouTube or Instagram, or, as I did, pushing my online published work to literary agents (can you spell “rejection letter?”).

Do it. Don’t hide from it. If no one sees your dance, how can you become known to the world as a dancer?  Don’t forget, that’s the point of this whole exercise.

You’re a talented individual who has hidden from that talent all your life. You can keep hiding, or you can become who you really are.

“Be brave, little Piglet.” Owl’s stentorian tone emboldens little Piglet to hold on and endure the flood of the Hundred Acre Wood, according to A.A. Milne’s Winnie the Pooh.

You and I, we must be brave. What is talent, except the bravery to do the unusual, isn’t it? The talented have a vision, a world view, that needs to be shared.

You’re talented. Let’s get out there and share it!

This is really long-winded, I realize, but it’s important.

Ideally, by the end of the Year of Accomplishment, you’ve exhibited your talent in a place that will get you noticed. Ideally, that shaft of sunlight will illuminate your work, and you’re on your way.

The first time I ran this program, my Year of Accomplishment took two years, at the end of which I made the leap from under-employed customer service rep/novelist to technical writer/novelist.  I became a writer.

I’m in another round of the program, with the goal of accomplishing the title change from technical writer/novelist to novelist/technical writer.  I’m in year two of that accomplishment.  The accomplishment will be to get seriously published: that’s a big one.

Like the speed limit on the freeway, the five-year structure of this program is just a suggestion: it may take you seven years, or six months.

Thanks for staying with me. Two more years to go!

Oh, and, visit my Smashwords page, or my online home.

Five Years to Independence: Year Two – The Year of Confidence

If you’re just tuning in, this series of posts is about a self-improvement (ick, I hate that term) a self-developmental program that I’ve put myself through twice (yes, twice) which I call Five Years to Independence. If you follow the steps, yes it takes a long time, and no, no harm will come to you, and, in the end, you’ll feel better about your talents, and will find yourself accomplished in your field.

This plan works for you if you are not currently using your chosen talent to support yourself. If, for example, you are a fine painter, but you spend your days checking tax returns for a living, this plan is for you. I myself spent half of my life trapped in a succession of customer service positions before I figured this out.

Year One was all about not looking back, about honoring the road you’ve chosen so far in life. Although it hasn’t led you to success in using your talents, it has led you here.

And here is where we begin Year Two – The Year of Confidence.

Although this year is about self-confidence, it’s not the point. The point is that this year you express, believe, and totally embrace confidence in your talent. Whatever it is.

If you dance, this year you are a dancer. If you write, this year you are a writer. If you act… and so on and so forth.

This is the year in which you give yourself permission to be who you really are. You stop making excuses as to why you’re not that person: you be that person.

It takes a lot of courage to stop thinking of your talent as “well, you know, I dabble in watercolor,” and to instead refer to yourself as a painter. But that’s what this year is all about: courage.

One of the key parts of last year, the Year of No Regrets, was that, while you stopped kicking yourself for never having trusted your talent, you also worked in your art. You wrote, danced, sang, built a resume, even if only you saw it, which says Yes, I Am That Artist.

So, in fact, you are that artist. You write/dance/sing/act/paint. Whether anyone has seen it or not is immaterial. There is now artwork in the world, which you created. Artwork, by its very definition, is created by an artist. And that’s you.

Now, if you skipped the working part of the first year, it’s okay. Start working now. Now. Don’t put it off, or you’re wasting your time.

So, yes, that is who you are, but it does take some courage to admit it. You don’t have to go get new business cards. You need to tell your heart of hearts every single moment of every single day that you are a practicing artist. If you doubt yourself, look at the work you’ve accomplished.

If you are a performance artist, your road is both more difficult and more rewarding. A painter’s painting is a forever thing, but that moment when you catch the audience’s heart – that is fleeting. If you’ve ever done it, you feel it in your soul. For you to practice your art, you need to put yourself in front of an audience so you can pursue and perfect those moments. It’s harder, because you need to be cast in role – I recommend acting classes, either in workshops or for college credit, or both. Community Theater is always a very useful option. But it is so rewarding, because those little moments are such emotional highs. I know, spoken like a true actor. Funnily enough, I chose writing instead.

So, do you now what to do here in Year Two? Be it. Live it. Stop dreaming of it and become it.

So, here is my caveat about the Five Years to Independence: you have to define success. You don’t quite see my name on billboards, or find my novels at Barnes and Noble (yet).

Here’s how the plan has worked for me: I spent literally twenty-eight years in the customer service industry. Starting as a simple rep, I worked my way up through the ranks until I was a corporate director. When that company was sold, I moved on to become a partner in a service business, where my primary function was customer service. All the while, I dabbled in acting, in voice-over, in writing. The Great Recession crashed my business, and I found myself working part time at Bank of America helping people negotiate their failed mortgages.

It was then that I started this program, having built it as I went, and figured out who I really was, and what I wanted to be. I wrote my brains out in the Year of No Regrets, and sold my work for pennies to a number of online publishing sites. In that year, I became a writer.

In the next year, I decided to focus on a practical use for my writing, and learned how to be a technical writer. In the summer of that year, I got myself hired as a full time technical writer.

That, to me, is a huge success. I make my living, pay my bills, support my family, through my art as a writer. I no longer say that I dabble in writing – I do it every single day. It’s not prose or poetry, but it’s my art. And I love it.

To be sure, there’s much more to come – I have two novels, Droppington Place and Marigold’s End, that I’m marketing right now (for you marketers out there, did you notice how I slyly built two links right into this post? I know, I know, brilliance at it’s best).

The caveat, then, is that you must define your success. Getting to where you want to be requires mapping a road. Now that you are confident as an artist, you need to start thinking about where you can ply your trade.

That comes next, in the Year of Accomplishment!

 

 

 

 

It’s Cool When Worlds Collide

You remember that dorky sci-fi movie from the ’50’s “When Worlds Collide,” right? If you don’t,  count yourself lucky. Earth was gonna get smashed by an asteroid, see, and so the scientists build these giant spaceships to fly away into space, see, and, well, you get the drift.

You’re a writer – you know how it is. You’ve got your work out there, doing its reader-generating thing, and you’re looking at your pile of ideas, wondering what’s going to call you next.

Same thing here.

Except, well, the ideas and facts work in funny ways, don’t they?  Check this out.

My next book, please don’t tell anybody, is all about Blackbeard the pirate. Very in-depth, but fun, too, because, well, hey, it’s what I do.  I’m still knuckle-deep in research, but I ran over a really cool, really helpful set of truths.

Was you a pirate in the early 1700’s, you were a rough-and-tumble sort of chap. Climbing rigging, whacking people with cutlasses, yelling “arrrgh”, that wasn’t for oldsters.

So, Captain Charles Johnson, in his book A General History of Pirates, which he penned in 1724, may have made a goof when he wrote that Blackbeard was born in 1680. Kevin Duffus, in his recent book The Last Days of Blackbeard, reasoned that such a birth year would have made the pirate 38 years old at the height of his career – quite old for an active  in those days.

More likely, Duffus writes, that he was born in 1690.

Record skidding noise…

Wait. My character Phineas Caswell, from my novel Marigold’s End, was born in 1694. Er-ma-gersh, I can see the next novel to follow this Blackbeard piece: how cool would it be to get Phineas aboard young Blackbeard’s ship, before he turned pirate? Phineas is twelve, Blackbeard is 16, both are fresh to the sea… this will be great!

So, chasing one idea leads to another. One novel collides with another… when worlds collide!

Nah. It doesn’t work for me, either.

The Golden Carrot of Immortality

You run marathons for the joy of running, right? Surely it can’t be for the prize money. But you don’t devote your life to it, either. What do I do? Oh, I’m a marathon runner – oh, and I also work as a nuclear scientist, you know, during the week.

But, you’re a writer. You know how it goes. Writing is like breathing – like running. When it flows it’s golden, and when it doesn’t, you worry about getting it flowing. Writing is… everything.

But, everything else is everything, too. Somehow, some way, we all find a way to weasel in a little time to write – as I’m writing this, my daughter’s getting a cavity filled.

But, where running is glorious simply for the sake of running, writing doesn’t achieve its true glory until it’s been read. Until you transform someone’s thinking with your ideas, writing is just a mental exercise.

You know the difference between writers and wannabe writers, right? One does, while the other wishes he did. Writing tons of stuff and packing it away, never to be read, doesn’t do it, either. If no one reads your stuff, you’re not writing, just expressing.

So, what can the prize be? I am truly blessed to work as a professional videographer, writing and telling industrial stories. I am married to a terrific woman, have three successful, wonderful children, and live in a great house in a beach town. Hello?

For all that, my writer’s eye is still attracted to that shining bauble of intellectual immortality, that celestial club that includes Shakespeare and Hemingway, Milton, and, yes, Rowling. That club that persists far beyond the wash of generations.

Isn’t that why you write? Aren’t your ideas larger than your life? Don’t your characters extend beyond you?

If you impress somebody – change their mind, make them laugh, bring them an image they’d never seen – is that it? Are you done?

Or are you like a machine, an authorial savant, cranking and cranking out scenes and images, ad infinitum?

Is there a prize – a golden carrot of immortality? Does it show up one day in the mail? And, if you got it, could you stop writing?

These are the things that keep me up at night… well, that and seeking the flow… and making sure the mortgage is paid and the plumbing doesn’t leak and getting the dog’s teeth fixed and paying the taxes and that odd ticking when I turn the car and my son’s upcoming wedding and finding a good school for my daughter…

You’re a writer. You know how it goes.

Going Responsive

Responsive websites? I always thought your website was responsive if you just answered your emails.

You’re a writer – you know how it is. You toil and slave over your book, you publish it yourself, you get your website, your Facebook page, your logo… and then, who knew, it’s useless if your website isn’t responsive. Useless. Who knew?

While, the standard, desktop, not-so-responsive website still has value if you’re a corporation that sells oodles of things that deserve their own big pictures and stuff, the little screen, however, is clearly the road ahead.

So, what does it mean to “go responsive?” It simply means that you scale your website to look good on mobile devices. That’s it.

Sort of. Once you scale your whole website down to that itty-bitty size, you realize that your whole outlook about your website changes. Gone are the stacked images, the carefully layered pages that had a certain snap to them. Gone are the cool, zoomy galleries of your favorite pictures.

Those big, splashy pages have been replaced with simple, easy-to-read, direct-to-the-point, cell-phone sized articles and galleries and images.

It’s great news if you’re a writer, which you are. All you have to do is write! You don’t have to be a web designer? You just write – that’s really what you and I do best anyway!

PhineasCaswell.com has been a desktop site for quite a while. I built it with Open Element software – free!!!   But, Open Element doesn’t support responsive websites yet. Rats.

For around $30 USD, I found Serif’s WebPlus – I’m running x7, whatever that means. It has a set of really simple templates for making a responsive website. It was seriously easy to make the conversion.

I’m trying to sell my novel, Droppington Place. It’s aimed at the young adult market, which is comprised mainly of mobile device users. Market? Meet website. Website. Market.

As you know, I’m a big proponent of Gorilla Marketing – do nothing and hope for the best. I did a little something by going responsive, and now I don’t have to do anything else. My site is ready for the world to beat a path to my door.

Ah, success.

Oh yeah, I forgot to mention my other Gorilla Marketing project – you’ll like this. It’s called Soon to be a Major Motion Picture. All you have to do is download Droppington Place – do it for free, if you’d like. Encourage your friends to do the same. If your friends tell their friends, who tell their friends, who tell…you get the idea… why, we’ll be way over a gazillion reads, which is more than enough for any savvy movie studio or book publisher to jump on the bandwagon and make Droppington Place into a major motion picture. Brilliant!

So, download Droppington Place, and go tell all your friends.

This is gonna be great!

Let the Marketers Market

image

You’re washing your face in the bathroom sink. The warm water makes a pleasant gurgle as it swirls down the drain. It’s California, so you don’t run the water too long.

Suddenly, the water reverses course, and comes up out of the drain.  Thinking quickly, you shut off the tap. No good. The water is gray and malicious, and soon the sink is full. It stops filling before the water spills over the edge, but just barely.

So? What do you do? The sink is full, which means the pipes under the sink are full. Are you a plumber?

In my household, I would attempt to fix it, would flood the bathroom, and never hear the end of it from my wife and teenaged daughter.

“Why don’t you just call a plumber?”

“I can fix it, honey! See, it’s just a… oh.”

Slosh, gush. Gaglub, gaglub, gaglub.

“Nice going, Dad.”

You’re a writer. You know how it is. We write, you and I. Unless you’re a marketing writer, the whole business of promotion and publicity is outside our bailiwick.

So, here we are in the world of self-publishing. I did all the work – I wrote Droppington Place, I edited it, had it read and ignored by family and friends, I published it, I created a Facebook page for Phineas Caswell, I opened a website,  PhineasCaswell, and I even bought a book about Dummies marketing on Facebook.

So far, I’ve sold 4 copies of the book – three to people I know and one that might actually be legit.

By day, I’m a technical writer/illustrator. I do what I do because I enjoy it, and am good at it. I’m not a plumber, although I do get my hands wet upon occasion. But, I am a miserable excuse for a plumber.

So, my writer friend, must it be true with marketing. Here we are in the most freewheeling, enabled, and unshackled time in history for writers – dude, anyone could read your book right now! – but are fettered at the gate of success by a lack of time and marketing knowhow.

The answer is to let the plumbers plumb and the marketers market. The answer is the same as it always was: do what you do best. If you need the help of a specialist, for goodness sake, hire the specialist!  Unless you can do your own dentistry.

As for me, I’ve got to fix this sink before my wife gets home… it’ll all be done and she won’t even know I did it myself until I tell her!

Crack. Gaglu, gaglug, gaglug…

Make Yourself a Magic Virus

Build the San Salvador 4

If you’re sick, don’t read this post. There’s a stupid wordplay about viruses that is, well, so bad that we’re just going to skip it.

When you have just under two minutes free, watch this video: Build the San Salvador 4. How about now?

You know how people eat up those “dude, you had one job” videos? That was the thinking behind this little gem. Have to tell you, it still cracks me up, and I had a hand in making it.

So, why make a movie – especially one as dumb as this?

Three little words, my friend. No, not I love you. Or hands up, suckah. No, no, no… and no, not no, no, no either. Magic, she gasped. Ah, yes, our mantra/manta/bantha.

It’s a tight circle, my friend, this marketing thing. At the end of the video, which is calculated to be just funny enough to appeal to a certain age – the very age I’m hoping will read Droppington Place – is my new little logo, and the whispered word “magic.”

So you, you’re so fascinated by the video, you type in PhineasCaswell.Com, just like you see it in the image at the end of the hilarious video, and there is a link to Droppington Place. You click on the link – blink – why, here’s a nifty book for you to read!

Like a spider’s web, one slimy tendril at a time, you have no choice but to be roped into reading at least the free sample. Bwahahahahahaha.

It didn’t take a great deal of effort to make the motion picture. Sort of like, really? And all this linking is sort of sleep-inducing. And, at the end of the day, YOU have to do all the clicking and reading and stuff.

NOW you can see how Gorilla Marketing works… or doesn’t work, because I’m not doing much work… oy, this get’s confusing.

So, click on the link (HERE it is again in case you can’t find it up there), and repeat after me:

“Magic,” she gasped.

If you’d like to read all of Droppington Place for free, go HERE, and tell ’em you’re not paying a dime today, thank you. Boom. Freebie!

“Magic,” She Gasped.

Magic She Gasped Little Black2

“Magic,” she gasped.

Say it again: “Magic,” she gasped.

Tell your friends to say it: “Magic,” she gasped.

It’s a mantra, unless that’s the bat-shaped fish. Whisper it in your sleep.

“Magic,” she gasped.

What is it? What does it mean? Why should you care?

What makes a Subaru a Subaru? Actually, Subaru puts a comma in their statement – a comma with which I have never agreed. Love, it’s what makes a Subaru, a Subaru. What does that second comma do? It makes a clause out of “it’s what makes a Subaru,” which isn’t a clause at all. It equally makes a clause out of “Love a Subaru,” which is a clause, but  is so widely separated by the non-clause that you have to remove the non-clause to see it, by which time you’ve simply beaten the whole darned thing to death…and doesn’t make me what to buy the car because they have trouble with punctuation.

“Magic,” she gasped. It’s a mantra, or manta. Or Banta if you’re into Star Wars.

I was trying to come up with a way to sell my book, and the only catchphrase I could think of was “buy my book.”

Hmmm, lacks a little something.

Hailey, one of the characters in my novel, Droppington Place, has a fascination with magic – just to point out that there, right in that sentence, is the proper use of commas to separate a clause – which causes her to utter the mantra/manta/banta phrase. Several times throughout the story she gasps the word “magic,” in what I sincerely hope is a running joke.

So, you see, sometimes your characters can give you a hint on what’s special in your work.

But, here’s the dealio, the thing, the bomb, the cat’s pajamas: What happens if you Google search “murder, she gasped”? Well, probably nothing yet, because I just loaded the tags.

But eventually, my impatient friend, you’ll go to either Phineas Caswell’s home page at PhineasCaswell.com, or to his Smashwords Droppington Place page.

If you simply Google Phineas Caswell, whose name appears beneath the logo, brings you all manner of Droppington Placey options.

Is this marketing genius? Does Procter and Gamble sell soap?

Or is it simply some degree of self-delusion that I’m making progress in marketing my book? Self-delusional like a fox!!!

Already, the pieces are falling into place…bwahahahahah.

You, because you’re a friend, can actually skip all the marketing hype and get Droppington Place by simply clicking HERE. When you get there, type in this Coupon Code: NJ38D, and you can get the book for free!!!

Why, that seems almost like…

“Magic,” she gasped.