Despite the danger of flaming rainwear, I think I’d rather burn my logo into an umbrella than into a cow.
Lately I’ve been trying to nail down my brand. Unlike cattle ranchers that burn their mark into the hide of their cows, our branding isn’t quite so easy.
Continue reading “Branding Yourself”Do you think Fred Flintstone ever made it big? Do you think he owned an expansive place in the Hollyrock Hills, up next to the sign, and hung out with the likes of Dash Riprock, Stoney Curtis, and Ann Margrock?
And, do you think he ever expected to? That’s the big question.
Continue reading “Facing Your Inner Fred”I’m flashing my curtains at you – did you see it?
If you’ve read my novel Droppington Place, you’d know that flashing the curtains is how Penrose, the sawdust copy of an obscure 16th Century playwright, lures Byron into the world of Droppington Place. It’s a paper world, hidden from time, from which Byron and his middle school friends Hailey Shen and Kyle Rodriquez must escape before they, too, become paper.
If I may be blunt: it’s a pretty good book.
Continue reading “The Droppington Franchise”Damn their eyes, these characters!
They say things you didn’t expect, do things you didn’t think of, steal your gosh darn story right out from under you.
Continue reading “Character Thievery”Can you please explain this to me? Can you please sit me down in a chair, one that doesn’t face the window, because I’m obviously easily distracted, and use small words, because clearly I’m a bit dim in the “I get it” department, and tell me what is going on?
Continue reading “About Yes And”When you were a little kid, remember how exciting it was to think about Christmas morning? All the commotion, the gifts, the noise, the screaming parents. Well, maybe not that one, or the barfing dog, but you understand what I’m saying – the anticipation. Oh, how great it was gonna be…
Continue reading “On Going Big or Going Home”Doing what in the wha…?
So, you know how the multiple dimensions available in the quantum realm open the door to multiverses, right? Didn’t you see Antman and The Wasp? The quantum realm – you know, the land of the itty-itty-itty-bitty?
Continue reading “Moaning in the Myniverse”You’re a writer, you know how it goes. Your job is to tell a compelling story that engages your reader.
Invariably, and inevitably, that story is about the past. You even tell it in the past tense. Like a good joke, you can’t tell it in the future tense: a priest, a rabbi and a duck will go into a bar…
Continue reading “Getting Past the Past”You’re a writer, you know how it goes. You published the book, and it just sits there, doing nothing except get annoying because…well, because nobody’s reading it.
Continue reading “Death of Some Salesmen”You’re a writer, you know how it goes. You create, create, create, and some of it’s pretty good.
I got this new idea. Actually, my wife got the idea, and I’m going along with it. Actually, I got the idea quite some time ago, and she shot it down, rediscovered the idea on her own, and, well, I’m going along with it.
Continue reading “Hey, Fred!”
John D Reinhart 